Beliefs -> Actions -> Results

Why do some succeed while others with similar qualifications and abilities fail? The difference between those who succeed and those who do not often comes down to their thoughts and beliefs.

Whatever you believe affects your actions. If you believe that a certain action is negative, you will not want to take that action. If, on the other hand, you believe an action to be positive, it will be far easier to move forward with that action.

Taking action (or not taking action), gives you results of one sort or another. If you evaluate your results and don’t like what you find, or if you want different results or better results, it circles right back around to what you believe.

In a recent session of the Prospecting Mastery Group Mentoring program one of the participants said that she was struggling with knowing what to say to prospects. I asked her to tell me about her company. She did so and her company has achieved some amazing results for its customers. I suggested to her that she simply say what she had told me. Her response: “If I do that, I feel smarmy (yes, she said this) and like I’m bragging.”

I asked this participant, “Are all of these results that you have described true?” She told me they were. “In that case,” I said, “you’re not smarmy or bragging. You’re simply telling the truth. These are facts.”

Just because you feel something, does not make it so. This participant felt “smarmy” and as though she was “bragging.”  These were her feelings and she was truly feeling them. Those feelings, however, did not necessarily reflect reality. And in this case, those feelings were keeping her from being successful.

So what do you believe? And are your beliefs standing in your way? If so, it’s time to change some of those beliefs. Remember: At one point in history everyone believed the world was flat. Most of us no longer believe that. It is possible to change.

About The Authour

Wendy Weiss is the creator of the Salesology® Prospecting Method that generates predictable sales revenue. She is an author, speaker, sales trainer and sales coach and is recognized as a leading authority on lead generation, new business development and sales.

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