Let’s face facts: In these difficult economic times business owners and sales professionals really have only two courses of action available to them:
1. Tighten your belts, cut costs, increase discounts and accept lower sales revenues and a shorter, smaller bottom line. Hunker down and hope that you will survive till good times come around again.
2. Sharpen, refine and increase your prospecting and sales skills, and look for new opportunity.
Yes, look for new opportunity. While other business owners and sales professionals are busily tightening their belts, cutting costs, increasing discounts and accepting lower sales and lower sales revenue, opportunity is there for those who take action.
Find out more here: Growing Sales in Tough Times